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Purodora
Product label creation
The consumer buys a solution, not a product. Purodora Lab understands that. The Quebec brand, an expert in odor neutralizers, launched its very first collection of liquid hand soaps in 2022.
Our mission was to imagine and bring to life a signature and evocative universe that reflects the product experience for the entire new collection.



Creation
of 3 labels
We designed and produced the photos and visuals used to evoke the 3 scents of liquid hand soaps.


29
creative submissions
4 media and 25 influencers had the chance to discover the new collection first. The package contained the 3 varieties of hand soaps and some flagship products that have made the brand famous.
1,134,996 impressions
18 mentions in total including 1 mention in La Presse
72% conversion rate
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